Get started with the Late API - authenticate, connect accounts, and schedule your first post in minutes.

Late is a social media scheduling platform that lets you manage and publish content across all major platforms from a single API. Whether you're building a social media tool, automating your content workflow, or managing multiple brands, Late's API gives you complete control.

Base URL: https://getlate.dev/api/v1

Install the SDK

npm install @getlatedev/node

pip install late-sdk

Authentication

All API requests require an API key. The SDKs read from the LATE_API_KEY environment variable by default.

Getting Your API Key

Log in to your Late account at getlate.dev
Go to Settings → API Keys
Click Create API Key
Copy the key immediately - you won't be able to see it again

Set Up the Client

import Late from '@getlatedev/node';

const late = new Late(); // uses LATE_API_KEY env var

from late import Late

client = Late() # uses LATE_API_KEY env var

# Set your API key as an environment variable
export LATE_API_KEY="sk_..."

# All requests use the Authorization header
curl https://getlate.dev/api/v1/posts \
  -H "Authorization: Bearer $LATE_API_KEY"

Key format: sk_ prefix + 64 hex characters (67 total). Keys are stored as SHA-256 hashes - they're only shown once at creation.

Security tips: Use environment variables, create separate keys per app, and rotate periodically. You can also manage keys via the API.

Key Concepts

Profiles - Containers that group social accounts together (think "brands" or "projects")
Accounts - Your connected social media accounts, belonging to profiles
Posts - Content to publish, schedulable to multiple accounts across platforms simultaneously
Queue - Optional recurring time slots for auto-scheduling posts

Step 1: Create a Profile

Profiles group your social accounts together. For example, you might have a "Personal Brand" profile with your Twitter and LinkedIn, and a "Company" profile with your business accounts.

const { profile } = await late.profiles.createProfile({
  name: 'My First Profile',
  description: 'Testing the Late API'
});

console.log('Profile created:', profile._id);

result = client.profiles.create(
    name="My First Profile",
    description="Testing the Late API"
)

print(f"Profile created: {result.profile['_id']}")

curl -X POST https://getlate.dev/api/v1/profiles \
  -H "Authorization: Bearer $LATE_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{
    "name": "My First Profile",
    "description": "Testing the Late API"
  }'

Save the _id value - you'll need it for the next steps.

Now connect a social media account to your profile. This uses OAuth, so it will redirect to the platform for authorization.

const { authUrl } = await late.connect.getConnectUrl({
  platform: 'twitter',
  profileId: 'prof_abc123'
});

// Redirect user to this URL to authorize
console.log('Open this URL:', authUrl);

result = client.connect.get_connect_url(
    platform="twitter",
    profile_id="prof_abc123"
)

print(f"Open this URL: {result.auth_url}")

curl "https://getlate.dev/api/v1/connect/twitter?profileId=prof_abc123" \
  -H "Authorization: Bearer $LATE_API_KEY"

Open the URL in a browser to authorize Late to access your Twitter account. After authorization, you'll be redirected back and the account will be connected.

Available Platforms

Replace twitter with any of these:

Platform	API Value	Guide
Twitter/X	`twitter`	Twitter Guide
Instagram	`instagram`	Instagram Guide
Facebook Pages	`facebook`	Facebook Guide
LinkedIn	`linkedin`	LinkedIn Guide
TikTok	`tiktok`	TikTok Guide
YouTube	`youtube`	YouTube Guide
Pinterest	`pinterest`	Pinterest Guide
Reddit	`reddit`	Reddit Guide
Bluesky	`bluesky`	Bluesky Guide
Threads	`threads`	Threads Guide
Google Business	`googlebusiness`	Google Business Guide
Telegram	`telegram`	Telegram Guide
Snapchat	`snapchat`	Snapchat Guide

Step 3: Get Your Connected Accounts

After connecting, list your accounts to get the account ID:

const { accounts } = await late.accounts.listAccounts();

for (const account of accounts) {
  console.log(`${account.platform}: ${account._id}`);
}

result = client.accounts.list()

for account in result.accounts:
    print(f"{account['platform']}: {account['_id']}")

curl "https://getlate.dev/api/v1/accounts" \
  -H "Authorization: Bearer $LATE_API_KEY"

Save the account _id - you need it to create posts.

Step 4: Schedule Your First Post

Now you can schedule a post! Here's how to schedule a tweet for tomorrow at noon:

const { post } = await late.posts.createPost({
  content: 'Hello world! This is my first post from the Late API',
  scheduledFor: '2024-01-16T12:00:00',
  timezone: 'America/New_York',
  platforms: [
    { platform: 'twitter', accountId: 'acc_xyz789' }
  ]
});

console.log('Post scheduled:', post._id);

result = client.posts.create(
    content="Hello world! This is my first post from the Late API",
    scheduled_for="2024-01-16T12:00:00",
    timezone="America/New_York",
    platforms=[
        {"platform": "twitter", "accountId": "acc_xyz789"}
    ]
)

print(f"Post scheduled: {result.post['_id']}")

curl -X POST https://getlate.dev/api/v1/posts \
  -H "Authorization: Bearer $LATE_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{
    "content": "Hello world! This is my first post from the Late API",
    "scheduledFor": "2024-01-16T12:00:00",
    "timezone": "America/New_York",
    "platforms": [
      {"platform": "twitter", "accountId": "acc_xyz789"}
    ]
  }'

Your post is now scheduled and will publish automatically at the specified time.

Posting to Multiple Platforms

You can post to multiple platforms at once. Just add more entries to the platforms array:

const { post } = await late.posts.createPost({
  content: 'Cross-posting to all my accounts!',
  scheduledFor: '2024-01-16T12:00:00',
  timezone: 'America/New_York',
  platforms: [
    { platform: 'twitter', accountId: 'acc_twitter123' },
    { platform: 'linkedin', accountId: 'acc_linkedin456' },
    { platform: 'bluesky', accountId: 'acc_bluesky789' }
  ]
});

result = client.posts.create(
    content="Cross-posting to all my accounts!",
    scheduled_for="2024-01-16T12:00:00",
    timezone="America/New_York",
    platforms=[
        {"platform": "twitter", "accountId": "acc_twitter123"},
        {"platform": "linkedin", "accountId": "acc_linkedin456"},
        {"platform": "bluesky", "accountId": "acc_bluesky789"}
    ]
)

curl -X POST https://getlate.dev/api/v1/posts \
  -H "Authorization: Bearer $LATE_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{
    "content": "Cross-posting to all my accounts!",
    "scheduledFor": "2024-01-16T12:00:00",
    "timezone": "America/New_York",
    "platforms": [
      {"platform": "twitter", "accountId": "acc_twitter123"},
      {"platform": "linkedin", "accountId": "acc_linkedin456"},
      {"platform": "bluesky", "accountId": "acc_bluesky789"}
    ]
  }'

Publishing Immediately

To publish right now instead of scheduling, use publishNow: true:

const { post } = await late.posts.createPost({
  content: 'This posts immediately!',
  publishNow: true,
  platforms: [
    { platform: 'twitter', accountId: 'acc_xyz789' }
  ]
});

result = client.posts.create(
    content="This posts immediately!",
    publish_now=True,
    platforms=[
        {"platform": "twitter", "accountId": "acc_xyz789"}
    ]
)

curl -X POST https://getlate.dev/api/v1/posts \
  -H "Authorization: Bearer $LATE_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{
    "content": "This posts immediately!",
    "publishNow": true,
    "platforms": [
      {"platform": "twitter", "accountId": "acc_xyz789"}
    ]
  }'

Creating a Draft

To save a post without publishing or scheduling, omit both scheduledFor and publishNow:

const { post } = await late.posts.createPost({
  content: 'I will finish this later...',
  platforms: [
    { platform: 'twitter', accountId: 'acc_xyz789' }
  ]
});

result = client.posts.create(
    content="I will finish this later...",
    platforms=[
        {"platform": "twitter", "accountId": "acc_xyz789"}
    ]
)

curl -X POST https://getlate.dev/api/v1/posts \
  -H "Authorization: Bearer $LATE_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{
    "content": "I will finish this later...",
    "platforms": [
      {"platform": "twitter", "accountId": "acc_xyz789"}
    ]
  }'

What's Next?

Platform Guides - Learn platform-specific features and requirements
Upload media - Add images and videos to your posts
Set up a queue - Create recurring posting schedules
View analytics - Track how your posts perform
Invite team members - Collaborate with your team

Base URL: https://getlate.dev/api/v1

Install the SDK

npm install @getlatedev/node

pip install late-sdk

Authentication

All API requests require an API key. The SDKs read from the LATE_API_KEY environment variable by default.

Getting Your API Key

Log in to your Late account at getlate.dev
Go to Settings → API Keys
Click Create API Key
Copy the key immediately - you won't be able to see it again

Set Up the Client

import Late from '@getlatedev/node';

const late = new Late(); // uses LATE_API_KEY env var

from late import Late

client = Late() # uses LATE_API_KEY env var

# Set your API key as an environment variable
export LATE_API_KEY="sk_..."

# All requests use the Authorization header
curl https://getlate.dev/api/v1/posts \
  -H "Authorization: Bearer $LATE_API_KEY"

Key format: sk_ prefix + 64 hex characters (67 total). Keys are stored as SHA-256 hashes - they're only shown once at creation.

Security tips: Use environment variables, create separate keys per app, and rotate periodically. You can also manage keys via the API.

Key Concepts

Profiles - Containers that group social accounts together (think "brands" or "projects")
Accounts - Your connected social media accounts, belonging to profiles
Posts - Content to publish, schedulable to multiple accounts across platforms simultaneously
Queue - Optional recurring time slots for auto-scheduling posts

Step 1: Create a Profile

Profiles group your social accounts together. For example, you might have a "Personal Brand" profile with your Twitter and LinkedIn, and a "Company" profile with your business accounts.

const { profile } = await late.profiles.createProfile({
  name: 'My First Profile',
  description: 'Testing the Late API'
});

console.log('Profile created:', profile._id);

result = client.profiles.create(
    name="My First Profile",
    description="Testing the Late API"
)

print(f"Profile created: {result.profile['_id']}")

curl -X POST https://getlate.dev/api/v1/profiles \
  -H "Authorization: Bearer $LATE_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{
    "name": "My First Profile",
    "description": "Testing the Late API"
  }'

Save the _id value - you'll need it for the next steps.

Now connect a social media account to your profile. This uses OAuth, so it will redirect to the platform for authorization.

const { authUrl } = await late.connect.getConnectUrl({
  platform: 'twitter',
  profileId: 'prof_abc123'
});

// Redirect user to this URL to authorize
console.log('Open this URL:', authUrl);

result = client.connect.get_connect_url(
    platform="twitter",
    profile_id="prof_abc123"
)

print(f"Open this URL: {result.auth_url}")

curl "https://getlate.dev/api/v1/connect/twitter?profileId=prof_abc123" \
  -H "Authorization: Bearer $LATE_API_KEY"

Open the URL in a browser to authorize Late to access your Twitter account. After authorization, you'll be redirected back and the account will be connected.

Available Platforms

Replace twitter with any of these:

Platform	API Value	Guide
Twitter/X	`twitter`	Twitter Guide
Instagram	`instagram`	Instagram Guide
Facebook Pages	`facebook`	Facebook Guide
LinkedIn	`linkedin`	LinkedIn Guide
TikTok	`tiktok`	TikTok Guide
YouTube	`youtube`	YouTube Guide
Pinterest	`pinterest`	Pinterest Guide
Reddit	`reddit`	Reddit Guide
Bluesky	`bluesky`	Bluesky Guide
Threads	`threads`	Threads Guide
Google Business	`googlebusiness`	Google Business Guide
Telegram	`telegram`	Telegram Guide
Snapchat	`snapchat`	Snapchat Guide

Step 3: Get Your Connected Accounts

After connecting, list your accounts to get the account ID:

const { accounts } = await late.accounts.listAccounts();

for (const account of accounts) {
  console.log(`${account.platform}: ${account._id}`);
}

result = client.accounts.list()

for account in result.accounts:
    print(f"{account['platform']}: {account['_id']}")

curl "https://getlate.dev/api/v1/accounts" \
  -H "Authorization: Bearer $LATE_API_KEY"

Save the account _id - you need it to create posts.

Step 4: Schedule Your First Post

Now you can schedule a post! Here's how to schedule a tweet for tomorrow at noon:

const { post } = await late.posts.createPost({
  content: 'Hello world! This is my first post from the Late API',
  scheduledFor: '2024-01-16T12:00:00',
  timezone: 'America/New_York',
  platforms: [
    { platform: 'twitter', accountId: 'acc_xyz789' }
  ]
});

console.log('Post scheduled:', post._id);

result = client.posts.create(
    content="Hello world! This is my first post from the Late API",
    scheduled_for="2024-01-16T12:00:00",
    timezone="America/New_York",
    platforms=[
        {"platform": "twitter", "accountId": "acc_xyz789"}
    ]
)

print(f"Post scheduled: {result.post['_id']}")

curl -X POST https://getlate.dev/api/v1/posts \
  -H "Authorization: Bearer $LATE_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{
    "content": "Hello world! This is my first post from the Late API",
    "scheduledFor": "2024-01-16T12:00:00",
    "timezone": "America/New_York",
    "platforms": [
      {"platform": "twitter", "accountId": "acc_xyz789"}
    ]
  }'

Your post is now scheduled and will publish automatically at the specified time.

Posting to Multiple Platforms

You can post to multiple platforms at once. Just add more entries to the platforms array:

const { post } = await late.posts.createPost({
  content: 'Cross-posting to all my accounts!',
  scheduledFor: '2024-01-16T12:00:00',
  timezone: 'America/New_York',
  platforms: [
    { platform: 'twitter', accountId: 'acc_twitter123' },
    { platform: 'linkedin', accountId: 'acc_linkedin456' },
    { platform: 'bluesky', accountId: 'acc_bluesky789' }
  ]
});

result = client.posts.create(
    content="Cross-posting to all my accounts!",
    scheduled_for="2024-01-16T12:00:00",
    timezone="America/New_York",
    platforms=[
        {"platform": "twitter", "accountId": "acc_twitter123"},
        {"platform": "linkedin", "accountId": "acc_linkedin456"},
        {"platform": "bluesky", "accountId": "acc_bluesky789"}
    ]
)

curl -X POST https://getlate.dev/api/v1/posts \
  -H "Authorization: Bearer $LATE_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{
    "content": "Cross-posting to all my accounts!",
    "scheduledFor": "2024-01-16T12:00:00",
    "timezone": "America/New_York",
    "platforms": [
      {"platform": "twitter", "accountId": "acc_twitter123"},
      {"platform": "linkedin", "accountId": "acc_linkedin456"},
      {"platform": "bluesky", "accountId": "acc_bluesky789"}
    ]
  }'

Publishing Immediately

To publish right now instead of scheduling, use publishNow: true:

const { post } = await late.posts.createPost({
  content: 'This posts immediately!',
  publishNow: true,
  platforms: [
    { platform: 'twitter', accountId: 'acc_xyz789' }
  ]
});

result = client.posts.create(
    content="This posts immediately!",
    publish_now=True,
    platforms=[
        {"platform": "twitter", "accountId": "acc_xyz789"}
    ]
)

curl -X POST https://getlate.dev/api/v1/posts \
  -H "Authorization: Bearer $LATE_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{
    "content": "This posts immediately!",
    "publishNow": true,
    "platforms": [
      {"platform": "twitter", "accountId": "acc_xyz789"}
    ]
  }'

Creating a Draft

To save a post without publishing or scheduling, omit both scheduledFor and publishNow:

const { post } = await late.posts.createPost({
  content: 'I will finish this later...',
  platforms: [
    { platform: 'twitter', accountId: 'acc_xyz789' }
  ]
});

result = client.posts.create(
    content="I will finish this later...",
    platforms=[
        {"platform": "twitter", "accountId": "acc_xyz789"}
    ]
)

curl -X POST https://getlate.dev/api/v1/posts \
  -H "Authorization: Bearer $LATE_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{
    "content": "I will finish this later...",
    "platforms": [
      {"platform": "twitter", "accountId": "acc_xyz789"}
    ]
  }'

What's Next?

Platform Guides - Learn platform-specific features and requirements
Upload media - Add images and videos to your posts
Set up a queue - Create recurring posting schedules
View analytics - Track how your posts perform
Invite team members - Collaborate with your team

Quickstart

Install the SDK

Authentication

Getting Your API Key

Set Up the Client

Key Concepts

Step 1: Create a Profile

Available Platforms

Step 3: Get Your Connected Accounts

Step 4: Schedule Your First Post

Posting to Multiple Platforms

Publishing Immediately

Creating a Draft

What's Next?

On this page

Quickstart

Install the SDK

Authentication

Getting Your API Key

Set Up the Client

Key Concepts

Step 1: Create a Profile

Available Platforms

Step 3: Get Your Connected Accounts

Step 4: Schedule Your First Post

Posting to Multiple Platforms

Publishing Immediately

Creating a Draft

What's Next?

On this page